I’m deeply motivated to empower my fellow entrepreneur in the startup world. I start my career path since I was still studying Psychology in the University of Hertfordshire, UK. I found my first love for entrepreneurship while I was competing for a startup contest by building the business model, brand and interface of a 3D virtual travel (Tour Bumi). Even though we did not win that round, I further my passion to understand the consumer behaviour and human motivation. I continued my research with one of the well-known psychology professor in the UK, Dr Richard Wiseman. The research conduct a study on how false belief can have an effect on your motivation and self-esteem. I took my learn into my first career as a social media manager in Coffeeticks (Dino Media), an online publishing company which generates 400-4000 live traffics to the site every second. I then moved on to help Shopee during their first year launch by managing their online community and building an online eco-system between sellers and buyers. A year down the road, I meetup with Kevin Quah, the COO of F3 Capital and worked with him on generating leads for his sales. Up till now, I’ve generated more than MYR 35 millions in revenue by spending only less that MYR 300,000 in marketing cost.